5 Marketing Tactics To Survive An Economic Downturn

It’s no secret that we’re swiftly approaching an economic downturn. Full Story: Forbes

Every Company Is Now A Digital Marketing Company — Whether It Wants To Be Or Not

Marketing will never be the same. The days of “Mad Men” Full Story: Forbes

How Healthcare Marketing Can Lead The Way For Enterprise Digitization

Technology is a driving force for growth in the healthcare industry. Full Story: Forbes

17 Types Of Content Marketing You Can Use

There are many different types of content you can use to promote your brand and find new customers. Here’s a look at some of the more common types. Full Story: Search Engine Journal

Visual Marketing: The Power Of Images & Videos For Promoting Your Brand

As the old saying goes, “a picture is worth a thousand words.” In the modern world of marketing, this couldn’t be more true. Full Story: Forbes

16 Keys To Pulling Off A Successful Marketing Stunt

Marketing stunts can be controversial — and not just for consumers who observe or experience them and may not totally understand or appreciate the point of them. Full Story: Forbes

Why Relationship Marketing Is Essential To B2B Lead Generation

Relationship marketing is all about genuinely caring for your customers without obsessing over sales. Full Story: Forbes

5 Marketing Functions You’ll Need To Support Your Customer Advisory Board Program

In launching your customer advisory board (CAB), you will want to gather the approval of your executive team. Full Story: Forbes

How to Make Social Media Marketing Effective for Your Brand

In the current challenging economic climate, it is more important than ever to devise effective marketing strategies. Full Story: Entrepreneur

8 Facebook Marketing Tips To Revitalize A Boring Page

TikTok and Instagram may be taking their moment to shine, but Facebook is a social media platform your business simply can’t ignore. Full Story: Search Engine Journal

How to Use Social Media for Market Research

Market research can be conducted via social media channels to gain insights into industry trends and competitor activity. Full Story: Entrepreneur

7 social media updates you need to know this week

Even as we reach the end of the year, the pace of changes on social media isn’t slowing down. Full Story: PR Daily

How To Create A Social Media Content Plan

Create a social media content plan to increase user engagement, grow your following, and earn sales for your business. Full Story: Search Engine Journal

3 Ways to Build Content Pillars That Will Boost Your Google Ranking

Building content pillars will boost your SEO and make your website stand out from the competition. Full Story: Entrepreneur

15 Ecommerce SEO Experts Reveal Their Top Insights For A Successful 2023

Wondering how to do SEO for ecommerce? Full Story: Search Engine Journal

What Is SEO? Reverse Engineering Google’s AI (2022)

Search Engine Optimization (SEO) is the process of optimizing on-page and off-page factors that impact how high a web page ranks for a specific search term. Full Story: Unite

How Google’s Helpful Content Update Affected News SEO In 12 Different Countries

Learn exactly how Google’s Helpful Content Update impacted news SEO and news publishers in 12 different countries around the world. Full Story: Search Engine Journal

What happens to SEO when the algorithm changes?

It’s a great time to evaluate whether and how you can lean into a human-centric approach to your digital strategy. Full Story: Fast Company

How Artificial Intelligence Will Change Mobile Apps

There are numerous ways in which Artificial Intelligence (AI) will change the way we use mobile apps. Full Story: KD nuggets

Why You Should Leverage App Marketing After App Launch

A successful marketing campaign goes beyond launching an app on a popular app store. Full Story: techgenyz

What is SMS Marketing? How Does it Work? (4 Best Practices)

Have you tried using SMS marketing for your business? SMS marketing is a form of mobile marketing that uses text messages to promote products or services. Full Story: Customer Think

Consumers prioritize mobile app security over features

Appdome unveiled the results of a global survey that shares the views of 25,000 consumers in 11 countries on mobile app use and consumer expectations of mobile app security. Full Story: Help Net Security

10 Steps to Planning a Digital Signage System

Planning a digital signage system is crucial before you buy a single component. Full Story: Digital Signage Today

Metaverse DOOH promises huge growth, starting with video games

Norm Chait is senior director and 00H practice lead at Quotient and sat down to share how DOOH and advertising in general are reshaped by the emerging technology. Full Story: Digital Signage Today

How Frontlit LCD slashes costs, energy use

Mike Casper, CEO at Azumo, hopes the industry adopts frontlit LCD instead of making ever-brighter displays to “fight the sun.” Full Story: Digital Signage Today

Reasons why Digital Signage and Enterprise Video providers need device management

When media players are dispersed across wide areas, they can become difficult to maintain and monitor. Full Story: Digital Signage Today

How Businesses Can Utilize Email and SMS Marketing to Engage More Customers

The success of brands depends on how they relate with clients. However, creating a loyal customer base takes a lot of work. Full Story: iLounge

Five ways advanced email testing can help you send better email

When done right, testing is a revenue driver for the email channel. Companies should consider it an investment, not an expense. Full Story: ClickZ

What Great Email Marketing SaaS Companies Should Look Like

Email marketing is a powerful SaaS marketing strategy that needs a professional’s input to be

more effective. Full Story: Time Bulletin

We Need To Talk About Email Deliverability

Deliverability is a make-or-break element of your marketing plan’s success. Full Story: Forbes

How First-Party Data Can Help E-Commerce Businesses During An Economic Downturn

When Google initially announced their third-party cookie phase-out in January 2020, Full Story: Forbes

5 Ways to Prepare for the Holiday E-Commerce Season Ahead

The evolution of holiday e-commerce these past few years has been fascinating to watch. Full Story: Martech Series

10 e-commerce marketing strategies for your business

Marketers have myriad tools in their belts — from SEO to influencers to technology and tools. Full Story: Tech Target

What Is Digital PR And How Do You Find A Digital PR Agency?

It’s a fast-paced world we live in, and when it comes to your marketing strategies, it is no different. Full Story: Forbes

An Honest Hot Take: When PR May Just Not Be That Into You

Before I dig into my hot honest take on the subject at hand. Full Story: Forbes

How To Control A Narrative Through PR

Have you read lately about the impact of private aviation on the environment? Full Story: Forbes

11 Simple Tips for More Effective Market Research

Through market research, you can learn critical information about the buying habits, preferences, Full Story: All Business

Top 10 Programming Language Bootcamps to Learn Full-Stack Development

A Full-Stack Development Bootcamp is a short-term program that teaches participants the fundamentals of multiple computer languages and development stacks. Full Story: Analytics Insight

Top eCommerce Website Development Trends

As the eCommerce industry continues to evolve and expand, businesses must stay ahead of the curve. Full Story: Tech Bullion

Top 10 New Programming Languages to Overtake Python in 5 Years

These top 10 new programming languages will soon take over the autonomy of Python in future. Full Story: Analytics Insight

7 Types of Artificial Intelligence That You Should Know in 2023

As artificial intelligence (AI) evolves, so do the ways in which it can be used to enhance marketing campaigns. Full Story: The European Business Review

How to use AI-based translation in your marketing strategy

Setting up your company in a new country offers a range of exciting possibilities to expand your business. Full Story: SmartBrief

How to Develop a Successful Marketing Automation Strategy

Marketing is complex. The processes are endless, and there are many steps involved (especially with online marketing). Full Story: Martechcube

Artificial Intelligence, Machine Learning, And The Future Of Entertainment

With the advent and unprecedented success in the utilization of AI and machine learning across social media, Full Story: Full Story: Forbes

How to Grow Your Business With Marketing Analytics: The Ultimate Guide

Here’s your guide to using marketing analytics tools and finding the right marketing strategy for your business. Full Story: Entrepreneur

How Cloud Computing Is Influencing Business Intelligence

To stay ahead in today’s economy, all types of businesses acknowledge that they must use innovative technology. Full Story: Forbes

Top 10 Power BI Dashboard Ideas that Tech Beginners Can Take Up

Power BI Dashboard is definitely here to make data handling easier. Full Story: Analytics Insight

How To Get The Most Out Of Your Branding

You can buy a purse for $30. Or you can buy one for $4,000. You can buy a large pizza for $10. Or you can buy one for $40.What’s the difference? Branding. Full Story: Forbes

5 Books To Guide Your Personal And Professional Branding

As William Shakespeare once wrote in Hamlet (I, 5), “We know what we are but know not what we may be.” Full Story: Forbes

9 Technical Skills You Should Master as a Graphic Designer

Graphic design requires a lot of technical skills, and this guide will highlight some of the most important ones for you. Full Story: MUO

What Is The Actual Value Of Voice Recognition In Digital Devices?

One of the more exciting and promising technologies in the tech world is voice recognition. Full Story: Forbes

Amazon is launching its ‘Alexa, thank my driver’ program amid Alexa-focused job cuts and another driver-related lawsuit

Amazon is giving customers a new way to thank the drivers who deliver their packages, just in time for the holidays. Full Story: Yahoo Finance



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#Marketing #Strategy #Media #Communication #Technology #Digital #Social #Search #Web #Mobile #DOOH #IntegratedMarketing ► info @ integratedmarketing (dot) pro