Integrated Marketing Platform | Daily Update — September 23, 2022 — Integrated Marketing

Integrated Marketing Platform
7 min readSep 23, 2022


How Working With A Marketing Company Can Improve Your Business

If you’re like most business owners, you’re responsible for sales, marketing, product development, customer service, and more. Full Story: BBN Times

Are you Making Both, your Marketing and MarTech Budget?

Often times, smaller business marketing teams may compare their marketing and martech budgets to enterprise teams, citing their counterpart’s larger budgets being a fuel to a more successful marketing ROI. Full Story: MarTech Series

11 Key Tips for a Successful Affiliate Marketing Program

If you’re looking into affiliate marketing programs, make sure you understand these essential steps to success. Full Story: Rolling Stone

Top 10 Digital Marketing Trends You Need To Know For 2022

Additionally, businesses’ relationships with their customers will greatly improve after they implement this new digital marketing strategy. Full Story: Digital Journal

Aligning sales and marketing communications to drive new business offerings

The last few years have been unique and challenging for businesses of all kinds. Full Story: ClickZ

Marketing is the science of data and creativity

We live in a digital media age where everything happens in real time. This allows marketers to have access to big data which sometimes hinders creativity. Full Story: Bizcommunity

When Influence From an Influencer Influences a Better Customer Experience

Social media platforms are introducing new features to attract and retain influencers. Here’s why and how marketers should too. Full Story: CMSWire

A practical buyer’s guide for marketing attribution solutions

Marketing attribution solutions are hard to understand but you don’t need to understand how to build one to find the right one for your business. Full Story: ClickZ

How does sharing news on social media affect us?

Social media is part of everyday life for over 4.6 billion people worldwide. Full Story: Medical News Today

How to Choose the Best Colors for Your Social Media Graphics

Are you looking for ways to make your business stand out on social media? Want to learn the best colors to use to appeal to your target market? Full Story: Social Media Today

Social Media Analytics: A Guide To Get Started

Learn more about your social media marketing and advertising efforts with social media analytics. Full Story: Search Engine Journal

Benefits of Replacing Social Media With Exercise

Researchers say people who reduced their social media usage and instead engaged in physical activity reported feeling more satisfied, less depressed, and less stressed. Full Story: Healthline

You Must Avoid These SEO Mistakes To Achieve Top Ranking on Google Search

When hiring a web developer to build you a new website, it’s easy to presume that your website will rank well in the search engines. Full Story: Dazeinfo

How to build an enterprise SEO team

Not sure how to build an enterprise SEO team? Learn from 25 enterprise SEO experts on how to create your enterprise SEO org chart. Full Story: Search Engine Land

5 Common SEO Mistakes To Avoid When Going International

If you are planning to enter foreign markets, there are many things you need to understand. Full Story: Forbes

Here’s Why Your Business Needs SEO

As a business owner, you know that generating leads and sales is essential to keeping your doors open. Full Story: Business Review

4 tips for managing budget spend for marketing

Marketing is something that every business has to now invest in. Full Story: Mobile Marketing Magazine

How to Use the FreshBooks Mobile App in Your Small Business

The FreshBooks mobile app takes invoicing and expense tracking on the road. Business owners can keep their books updated while away from the office. Full Story: The Motley Fool

Why is a mobile app crucial for startup success in eCommerce?

Mobile applications aid in data collection from customers. A company mobile app makes it easier to acquire and evaluate user information, which allows you to… Full Story: Appinventiv

Top 10 Mobile App Development Companies You May Find Beneficial

With over a decade of experience in developing mobile apps, the company gained expertise in producing efficient apps with efficient coding standards that will help you succeed. Full Story: Hindustan Times

4 Tips to Send the Right Message With Digital Signage Advertising

Have you ever been frustrated with an outdated menu? Full Story: Software Advice

Survey: OOH ads beat counterparts in consumer action

The findings show that despite making up only 4.1 percent of total ad spend in 2021, Full Story: Digital Signage Today

Don’t make these 15 critical email marketing mistakes

While email marketing can provide a great ROI, it has to be done the right way to make an impact. Full Story: Fast Company

7 Benefits of Email Marketing to help your Business

Email marketing is an essential tool to create a targeted and personalized campaign. 98% of advertisers think personalization progresses client connections. Full Story: Tech Times

Tips for Preventing Shopping Cart Abandonment

Two key strategies to combat rising prices and optimize the customer checkout experience. Full Story: Total Retail

7 Reliable E-Commerce Strategies for Your Small Business

Using the right e-commerce strategies for your small business can take your company to the next level. Full Story: The Motley Fool

Digital PR Strategies for 2022

Learn the value of developing a digital PR strategy and the best practices that will help you achieve a good ROI and boost your SEO visibility. Full Story: The Motley Fool

How to make sure your QR code doesn’t become a PR nightmare

How to make sure your QR code doesn’t become a PR nightmare … Full Story: Protocol

Accelerate Innovation With A New Approach To Market Research

Market researchers need a way to gain high-quality insights in a more convenient way. Full Story: Forbes

How To Choose A Web Technology Stack: A Complete Guide

Every company has its way of approaching web development, and every team is different. Full Story: Security Boulevard

Web design vs web development

When looking at both web design and web development we must look at what they each entail. This will then determine their differences and even their similarities. Full Story: The Irrigator

The Best Marketing Automation Software Options for Small Businesses

Unlock newfound capabilities and boost your growth with a marketing automation platform. Full Story: The Motley Fool

Email Marketing vs. Marketing Automation: What’s the Difference?

The business world is full of jargon, and we’re here to help you understand what people are talking about. Full Story: The Motley Fool

What about Business Intelligence?

Business intelligence, or BI, has become a buzzword across industries, encompassing the various processes. Full Story: CEOWORLD magazine

How data analytics are advancing mortgage marketing strategy

How data analytics are advancing mortgage marketing strategy … realized how data analysis could propel mortgage marketing — and he also saw that few were… Full Story: National Mortgage News

When It Comes To Your Brand’s Digital Presence, Don’t Get Lost In A Sea Of Sameness

Marketers and consumers alike have benefitted from advancements in e-commerce, but I’ve noticed that when things become adopted by the masses, they become overly common. Full Story: Forbes

‘Everything Everywhere All At Once’: Managing Marketers Of The Global Brand

In March of this year, the movie Everything Everywhere All at Once premiered and received praise from critics and audiences. Full Story: Forbes

How Voice Can Become The Enterprise Workflow Tool Of The Future

The sheer number of workflow tools across the enterprise today has become burdensome. Full Story: Forbes

Originally published at on September 23, 2022.



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